More than 36,000 requests generated in 2014 (+300% more leads than in the first year)
budget optimization compared to the previous year
revenue growth vs -1% on the market
How to generate more qualified in-store traffic and increase sales in the group.
Set up a full “Drive to store” process by integrating digital conquest, immediate telephone contact with the customer, to listen, qualify the project and make an appointment in the nearest store.